Michael D. Gould
Content design leader specializing in AI-powered products, enterprise sales experiences, and scalable content systems.
Past Projects
AI-Powered Sales Assistant
As generative AI became a strategic priority, sales teams needed a way to work faster without sacrificing quality or trust. I helped shape the content strategy, standards, and evaluation frameworks behind an AI-powered assistant designed for enterprise sales workflows.
Personalization at Scale
Three separate organizations were engaging advertisers with disconnected experiences and inconsistent messaging. I led the development of a scalable personalization framework that connected teams, standardized content creation, and delivered measurable improvements in engagement and lead quality.